Shadow IT versus Shadow AI: Definitions, Differences, and Implications for SMBs

Learn the differences between Shadow IT and Shadow IT and its implications for your small business.

Why This 20-Year-Old SaaS App Could be Your Highest Margin Product

Learn how LastPass drives consistent profitability for our Partners.

You might have seen <a href="https://www.gartner.com/en/newsroom/press-releases/2023-03-28-gartner-unveils-top-8-cybersecurity-predictions-for-2023-2024">this shocking prediction from Gartner:</a> by 2027, 75% of employees will acquire, modify or create technology outside IT&rsquo;s visibility &ndash; up from 41% in 2022.&nbsp;
Your employees rely on more SaaS tools than ever and not all of them are on your radar. &nbsp; 
From cloud apps and browser extensions to AI tools, today&rsquo;s workplaces move fast. And when anyone can implement a new app with little more than a credit card and a dream, you can be sure that very few of them are thinking about access or credential management. Consider this:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Shadow IT and Shadow AI are expanding the attack surface, with unsanctioned tools introducing security gaps no one&rsquo;s monitoring.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">App bloat is costing real money &mdash; small businesses now pay for an average of 134 unused applications, and large organizations pay for 473.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Sensitive data is slipping through the cracks, with 38% of employees admitting they&rsquo;ve shared work information with unauthorized AI tools.&nbsp;&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Compliance is harder to maintain when there&rsquo;s no clear picture of who&rsquo;s accessing what, and from where.&nbsp;</li>
</ul>
Single sign-on (SSO) can help with your core apps-- the ones that you know about-- but it doesn&rsquo;t cover everything, especially those smaller, hidden apps. And for small and mid-sized businesses, controlling those can get expensive and time-consuming, fast.&nbsp;&nbsp;
That&rsquo;s where the security gaps start. Without a simple, customizable way to manage access, secure credentials and monitor app usage, it&rsquo;s easy to lose control. And that opens the door to risk from old accounts that still have access to sensitive info, to apps no one remembers signing up for.&nbsp;
It&rsquo;s no longer enough to secure passwords alone. Businesses need an approach to identity and access management that&rsquo;s as flexible, efficient, and user-friendly as the tools their employees actually use.&nbsp;
<div class="button-container"><a rel="noopener noreferrer" href="https://www.lastpass.com/resources/demo/password-and-identity-management" target="_blank"><button class="class lp-button--red-outline">Request a Demo</button></a></div>
<h2 class="p4" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">What is Secure Access Experiences?&nbsp;&nbsp;</h2>
Secure Access Experiences is the LastPass answer to this growing access management crisis &mdash; an evolving approach designed to bring together essential capabilities into one intuitive experience. It helps you control who has access to what, based on your own policies &mdash; not just passwords. Whether your team is using approved tools or ones you didn&rsquo;t even know about, you&rsquo;ll get the visibility and control you need, all in one easy-to-use solution.&nbsp;
With Secure Access Experiences, you will be able to:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Log in with ease: Securely manage how your team stores and uses passwords. Support for passkeys makes logging in even faster and safer.&nbsp;&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Control who gets access: Make sure the right people have access to the right apps, systems, and data&mdash;nothing more, nothing less. It&rsquo;s easy to set up and adjust as your business grows.&nbsp;&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">See what&rsquo;s happening: Know which apps your team is using, when, and how. Stay informed, spot issues early, and feel confident that everything&rsquo;s running smoothly.&nbsp;&nbsp;&nbsp;</li>
</ul>
<h2 class="p4" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">Why do Secure Access Experiences matter?&nbsp;</h2>
As SaaS adoption grows and the lines between personal and professional tools blur, businesses need a smarter, simpler way to manage access &mdash; one that meets modern challenges head-on, without overwhelming teams or breaking the bank.&nbsp;&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Grows with your business: As your business adds more tools, people, and locations, LastPass makes it easy to keep everything secure without slowing you down.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Easy to manage, easier on your budget: Control access to all your tools from one place. Less hassle for you, and no need to invest in multiple systems.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Provides better protection, fewer headaches: Keep your business safe with strong, simple security&mdash;and make it easier to meet industry requirements along the way.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Simple for your team to use: When it&rsquo;s easy to use, your team actually uses it. That means stronger habits, less risk, and happier employees.&nbsp;</li>
</ul>
<h2 class="p4" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">It starts with SaaS Monitoring.&nbsp;</h2>
You can&rsquo;t control what you can&rsquo;t see. That&rsquo;s why the first capability in Secure Access Experiences is SaaS Monitoring &mdash; expected in mid-May and delivered via the same browser extension already trusted by millions for password management.&nbsp;&nbsp;
<img src="https://www.lastpass.com/-/media/2b6fd9bba92346a8a0fcedeca39eed06.png?h=824&amp;w=1250" >
<p class="Paragraph SCXW34306727 BCX0" paraid="543943140" paraeid="{d0faa4d5-50fe-4037-b03d-c38b664a1e52}{232}" style="color: windowtext; background-color: transparent; margin-right: 0px; margin-bottom: 10.6667px; margin-left: 0px; padding: 0px;">With SaaS Monitoring, business owners and IT admins can finally see what apps are being used across their organization, helping them detect unapproved tools, spot Shadow IT and Shadow AI, and optimize application investments &mdash; all without the need to deploy extra agents, integrations or complexity.
<p class="Paragraph SCXW34306727 BCX0" paraid="713470910" paraeid="{d0faa4d5-50fe-4037-b03d-c38b664a1e52}{238}" style="color: windowtext; background-color: transparent; margin-right: 0px; margin-bottom: 10.6667px; margin-left: 0px; padding: 0px;">Want to see the future of easier visibility and control? If you&rsquo;re attending RSA, stop by Booth 1449 in the South Expo at RSAC 2025 to see SaaS Monitoring in action. Get hands-on with live demos, hear from our experts, and see what&rsquo;s next for Secure Access Experiences with LastPass.
<div class="button-container"><a rel="noopener noreferrer" href="https://www.lastpass.com/resources/demo/password-and-identity-management" target="_blank"><button class="class lp-button--red-outline">Request a Demo</button></a></div>

Introducing Secure Access Experiences: Controlling the Chaos of Modern App Sprawl

Secure Access Experiences is the LastPass answer to this growing access management crisis.

How Password Management Helps MSP Customers Meet Common Cyber Insurance Requirements

Learn how you can help your small business customers meet cyber security insurance requirements and qualify for coverage. 

Why Channel Partners Can’t Build an Effective Identity Program Without Password Management

If you’re ready to deliver a top-tier identity program with an industry-leading password management solution, sign up to become an exclusive Partner today. 

<div class="OutlineElement Ltr SCXW9092000 BCX0" style="color: #000000; background-color: #ffffff; margin: 0px; padding: 0px;">
<h2 class="p1" style="color: rgba(0, 0, 0, 0.85); margin-right: 0px; margin-bottom: 10.7px; margin-left: 0px;">Discover how to control credential chaos at booth #1449 in the South Expo</h2>
Attackers are increasingly targeting small businesses &ndash; but traditional security solutions often come with a high price tag. &nbsp;
At RSAC 2025, we&rsquo;ll show how you can leverage our platform to eliminate security gaps &ndash; without breaking the bank, working more hours, or hiring more staff. &nbsp;
Join us at Booth #1449 as we preview our newest solution, SaaS Monitoring, which will be launching in late April.&nbsp;&nbsp;
This new capability gives your IT team unparalleled visibility into your entire organization&rsquo;s SaaS footprint.&nbsp;&nbsp;
YOU get the rewards of efficiency - with none of the headaches of maintaining a complex security infrastructure.&nbsp;
YOU get to save your business money &ndash; while reducing SaaS sprawl and increasing productivity.&nbsp;
And YOU get enhanced security without having to hire more staff.&nbsp;
The best part? It&rsquo;s as easy as enabling it through the LastPass Browser Extension &ndash; with just one click of your mouse.&nbsp;
And for the first time ever, you&rsquo;ll get an incredible opportunity to see this powerful unified solution for yourself at Booth #1449 during RSAC 2025 (details below).&nbsp;
<h2 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Your VIP invitation to the birth of our new SaaS monitoring tool</h2>
A recent Enterprise Strategy Group (ESG) survey found that 81% of respondents worried about the security implications of employees using unsanctioned apps.&nbsp;&nbsp;&nbsp;
If your business lacks visibility into potentially risky user activity, it can&rsquo;t comply with sector-specific and partner regulations - which in turn poses a huge risk to your bottom line.&nbsp;&nbsp;
While solutions do exist to address this challenge, those solutions tend to be expensive and/or overly complex to deploy.&nbsp;
This is where LastPass comes in. 
Check out the most popular questions we&rsquo;re getting about our vision at RSAC 2025.&nbsp;
<div class="button-container"><a href="https://www.lastpass.com/trial/business"><button class="lp-button lp-button--primary">Try Business</button></a><a href="https://lastpass.com/create-account.php?premium=1"><button class="class lp-button--red-outline">Try Personal</button></a></div>
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#1 How can LastPass solve my biggest credential-based challenges instantly?&nbsp;</h3>
Stop by our booth to see live demos of SaaS Monitoring. You&rsquo;ll learn how it:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Detects &amp; protects against shadow IT, shadow AI, and SaaS sprawl&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Combines with safe &amp; savvy credential management to provide high ROI for your business&nbsp;</li>
</ul>
LastPass has led the password management industry for 20 years, and we&rsquo;re proud to be a silver sponsor of RSAC 2025.&nbsp;
And as a <a href="https://blog.lastpass.com/posts/lastpass-leads-g2-spring-2025-global-grid-reports">G2 2025 Global Grid leader</a>, we&rsquo;re also proud to enable credential security for ALL businesses &ndash; regardless of team size or technical expertise.&nbsp;
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#2 Can I get a free Expo Pass to see the demos?&nbsp;</h3>
You sure can. Register at https://path.rsaconference.com/flow/rsac/us25/us25regdefault/login and use code 54SLASTPASSXP.&nbsp;
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#3 Will I hear from LastPass at a speaking event?&nbsp;</h3>
The answer is a resounding YES. LastPass will hold two speaking sessions:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">The Shadow AI Playbook &ndash; Spot It, Stop It, Secure It: In this session, our experts Liz Tippitt and Lou DeLillo will demystify shadow AI, spotlight the risks it poses to your organization&rsquo;s security, and explore cutting-edge solutions to mitigate it. Whether you&rsquo;re a tech novice or seasoned pro, this engaging presentation will empower you to tackle shadow AI effectively.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Fireside chat with Tim Brown (CISO of SolarWinds) and Chris Hoff (CTO of LastPass): In this session, you&rsquo;ll learn about cloud security megatrends and get actionable insights to drive secure, effective digital transformation for your business.&nbsp;</li>
</ul>
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#4 Who can I meet to unlock new opportunities for my business?&nbsp;</h3>
You can <a href="https://calendly.com/lastpassevents/">book a meeting with our team here</a>. If you can&rsquo;t make it to RSAC 2025, book a time that works for you, and we'll connect you with the right person virtually.&nbsp;
If you&rsquo;re a LastPass Partner, sign up to meet CEO Karim Toubba to talk about how LastPass can help drive new growth for your business.&nbsp;
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#5 Who else can I meet at the LastPass booth?&nbsp;</h3>
Members of the LastPass TIME (threat intelligence, mitigation, and escalation) team will be there to answer your most pressing questions about credential security.&nbsp;
Who knows? A 5-minute conversation could prevent your next data breach. Plus, you get to score limited-edition swag that&rsquo;ll make your colleagues green with envy. Check out the item list below.&nbsp;
<h3 class="p1" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">#6 What&rsquo;s in the LastPass swag bag?&nbsp;</h3>
Get ready to elevate your style with our exclusive swag bag filled with must-have accessories such as:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">LastPass RSAC 2025 edition pens and Sharpies&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">LastPass RSAC 2025 notebooks&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">LastPass hoodies&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Custom-branded hand sanitizer&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">LastPass tote bag&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Custom Lego kit&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li3" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Custom LastPass coloring book&nbsp;</li>
</ul>
And finally, the highlight of every RSAC is the spectacular closing celebration. <a href="https://www.rsaconference.com/library/presentation/usa/2024/closing%20celebration%20with%20alicia%20keys">Closing celebrations for RSAC 2024</a> were headlined by Alicia Keys, GRAMMY award-winning singer, songwriter, musician, producer, and founder of Keys Soulcare.&nbsp;
And while the jury&rsquo;s still out for who will headline RSAC 2025 closing celebrations, there&rsquo;s no doubt the performance will be a stunning finale celebrating the <a href="https://www.rsaconference.com/about/themes">power of collaborative strength in creating a more secure world</a>.&nbsp;
We look forward to seeing you at RSAC 2025!&nbsp;
<div class="button-container"><a href="https://www.lastpass.com/trial/business"><button class="lp-button lp-button--primary">Try Business</button></a><a href="https://lastpass.com/create-account.php?premium=1"><button class="class lp-button--red-outline">Try Personal</button></a></div>
</div>

How LastPass Is Leading the Next Generation of Secure Access at RSAC 2025

Your VIP invitation to the birth of a new Secure Access revolution 

Beyond Password Management: How LastPass Is Controlling the Chaos at RSAC 2025

<h2 class="p1" style="color: rgba(0, 0, 0, 0.85); margin-right: 0px; margin-bottom: 0px; margin-left: 0px;">The Growing Demand for Password Management</h2>
<h3 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">Rising threat landscape&nbsp;</h3>
As of 2025, over <a href="https://www.helpnetsecurity.com/2025/02/13/fortune-500-employee-accounts-compromised/">three million employee accounts</a> across Fortune 500 companies have been compromised. One in 10 of these employees had their credentials exposed due to infostealer infections and the prevalence of using corporate email addresses for personal accounts.&nbsp;
This credential crisis has led to account takeovers, identity theft, and high-profile data breaches &ndash; and it&rsquo;s also the leading cause of <a href="https://www.openpr.com/news/3853058/what-s-driving-the-password-manager-market-2025-2034-growing">exponential growth in the password management market</a>, which is expected to reach $8.28 billion by 2029.&nbsp;
This represents a groundbreaking market opportunity for you.&nbsp;
<h3 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">Market opportunity&nbsp;</h3>
By offering LastPass, you&rsquo;re not just selling software. You&rsquo;re offering a proven solution that addresses a critical need for secure password management &mdash; and joining a community of like-minded VARs dedicated to providing top-tier security and peace of mind to businesses around the world.&nbsp;
As a LastPass Partner, you also benefit from our firm commitment to growth opportunities, product advances, and robust support, while your clients gain an easy-to-implement solution that keeps all their credentials protected, private, and always accessible.&nbsp;&nbsp;&nbsp;
<h2 class="p5" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Value Beyond Just Security &nbsp;</h2>
Fact: The average employee spends 11 hours each year <a href="https://www.bleepingcomputer.com/news/security/passwords-are-costing-your-organization-money-how-to-minimize-those-costs/">remembering and resetting passwords</a>. This leads to a loss of $480.26 per employee due to password-related productivity problems.&nbsp;
&nbsp;&nbsp;
With LastPass, you can quickly secure client credentials and enhance productivity from Day One. By delivering a trusted self-service password manager that&rsquo;s easy to purchase and deploy, you position yourself as a reliable partner capable of delivering effective solutions for today&rsquo;s businesses.&nbsp;
<h3 class="p6" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">Ease of use and deployment&nbsp;&nbsp;</h3>
Our centralized admin console makes it easy for your clients to manage accounts with minimal friction points. LastPass provides step-by-step guidance on interpreting data and clear calls-to-action to eliminate any guesswork.&nbsp;
&nbsp;&nbsp;
Admins get a streamlined view of users and groups with low Security Scores. This allows businesses to immediately identify which individuals or departments need to improve their password habits or update weak passwords.&nbsp;
&nbsp;
Features like autofill, a password generator, and credential sharing mean employees can focus on value-add tasks immediately, making password management simple, secure, and effortless &ndash; whether a tech expert or novice.&nbsp;&nbsp;
<h3 class="p7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Scalability and flexibility&nbsp;</h3>
With hybrid workforces and an explosion of SaaS credentials, people are juggling more logins, passwords, and access permissions than ever.&nbsp;&nbsp;
&nbsp;&nbsp;
LastPass supports both scalability and flexibility with:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Over 120+ security policies to ensure credential and identity management aligns with company policies and compliance standards&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Cost-effective site licensing, which enables savings and ease of management as businesses grow&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Adaptable plans that cater to diverse organizational needs, which allows businesses to modify their subscriptions accordingly&nbsp;</li>
</ul>
<h3 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">Cloud-based benefits&nbsp;</h3>
With new privacy regulations and cyber insurance mandates, businesses must have greater visibility into user behaviors that put organizations at risk.&nbsp;
LastPass makes it easy for your clients to implement proactive risk management by integrating with:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Popular directories, which allow businesses to automate user provisioning from one centralized dashboard&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">SIEM solutions like Microsoft Azure Sentinel and Splunk Enterprise, which allow businesses to gain full visibility into their network.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;"><a href="https://www.businesswire.com/news/home/20250121480352/en/Empowering-Security-Teams-Everywhere-Stellar-Cyber-Partners-With-LastPass-To-Deliver-End-to-End-Credential-Protection">Stellar Cyber Next-Gen SIEM</a>, which pairs LastPass credential security with automated threat hunting and incident response to enable quicker threat resolution&nbsp;</li>
</ul>
<h2 class="p2" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">LastPass as a Partner, Not Just a Product&nbsp;</h2>
<h3 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">Meeting the customer where they are&nbsp;</h3>
Whether your clients are looking for secure credential sharing or <a href="https://www.lastpass.com/products/multifactor-authentication">MFA options</a>, LastPass integrates seamlessly with existing security stacks.&nbsp;
It also complements your portfolio of IT offerings, so you maintain agility in providing tailored solutions that offer measurable value to businesses.&nbsp;&nbsp;
As a LastPass Partner, you&rsquo;ll have access to executive summary reports that let you:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Deliver essential data points reinforcing the value of your services&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Demonstrate improvements in password hygiene and overall security posture&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li1" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Quantify the time saved through simplified password management&nbsp;</li>
</ul>
Meeting the customer where they are has never been so easy.&nbsp;
<h3 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 5.3px;">Ongoing support&nbsp;</h3>
With rising operational costs, many VARs find themselves under-resourced.&nbsp;
LastPass alleviates this by offering comprehensive, continuous support &mdash; ranging from product training to marketing materials and technical expertise.&nbsp;&nbsp;
With LastPass, you never walk alone. We offer an unmatched, industry-leading and award-winning Partner experience.&nbsp;&nbsp;
This ensures that VARs, regardless of team size or client security expertise, are fully equipped to implement LastPass effectively &ndash; leading to higher customer satisfaction and retention.&nbsp;&nbsp;&nbsp;
Interested in LastPass? <a rel="noopener noreferrer" href="https://www.lastpass.com/partner/resellers" target="_blank">Join our Partner Program</a> today.&nbsp;

How VARs Can Find Success Selling Password Management with LastPass

Learn how a LastPass partnership positions you for growth in a dynamic marketplace. 

With more than 69&nbsp;new G2 badges for Spring2025, here are the top 6 for LastPass:&nbsp;
&nbsp;
Global Momentum Grid Report for Password Manager&nbsp;
Momentum Grid Report for Passwordless Authentication&nbsp;
Grid Report for Single Sign-on&nbsp;
Grid Report for Web Security&nbsp;
Global Grid&nbsp;for Multi-Factor Authentication (MFA)&nbsp;
Global Grid Report for Dark Web Monitoring
&nbsp;
G2 users have highlighted LastPass for its dynamic password sharing capabilities, admin dashboard, and easy-to-use interface as reasons why they would recommend LastPass and love using it for their online security needs. They also underscore the fact that this one tool can eliminate all the frustrations inherent to password management.&nbsp;&nbsp;
&nbsp;
<div class="button-container"><a href="https://www.lastpass.com/trial/business"><button class="lp-button lp-button--primary">Try Business</button></a><a href="https://lastpass.com/create-account.php?premium=1"><button class="class lp-button--red-outline">Try Personal</button></a></div>
&nbsp;
Hornsby Shire Council, a LastPass customer, has a diverse workforce consisting of over 500 people in a range of occupations across five divisions: corporate support, planning and compliance, community and environment, infrastructure and major projects and office of the general manager. Tim Weddell shares the following feedback: &ldquo;The team&rsquo;s response has been positive, people find LastPass very easy to use which is great for us as it means they&rsquo;re continuously working towards improving their password hygiene.&rdquo;&nbsp;&nbsp;
&nbsp;
<a rel="noopener noreferrer" href="https://www.lastpass.com//-/media/3a15daec6039489b8520aae7b0498d5f.pdf" target="_blank">Find out more</a> about how Hornsby implemented LastPass across their organization, to improve password hygiene and facilitate secure password sharing.&nbsp;&nbsp;
&nbsp;
Below are just a few of your stories:&nbsp;
&nbsp;
I'm a decade into my relationship with LastPass and I can't imagine my life (or business) without it! Knowing that I have easily accessible, highly secure passwords and all my important data like insurance policies, the VIN for my car, social security numbers, etc. at my fingertips is essential. I am easily able to create client folders and securely save logins for their accounts. But most importantly I love knowing everything is secure in my vault! - Amy J.&nbsp;
&nbsp;
LastPass is a great password manager tool for a busy IT department or any department as a matter of fact. Have passwords all over the place? Have passwords on an unsecure spread sheet? Look no further. The nice part about LastPass is it keeps track and updates the passwords as you go. I could not do my job without it. We also use secure notes and credit card storage for our corporate credit cards. - Jennifer G.&nbsp;
&nbsp;
I have used LastPass for several years to keep track of just about anything I need to remember. In addition to my passwords, I have used it to remember answers to recovery questions, insurance info, and notes for just about anything. I like logging in with biometrics and the ease of logging into websites directly from the app on my phone or the program on the computer. I like the fact that I can use it on multiple computers and on my phone. I also use the program to keep track of my parents' information. - Jeff M.&nbsp;
&nbsp;
Learn more about what real users have to say or leave your own review of LastPass <a rel="noopener noreferrer" href="https://www.g2.com/products/lastpass/reviews" target="_blank">on our page.</a>
<div class="button-container"><a href="https://www.lastpass.com/trial/business"><button class="lp-button lp-button--primary">Try Business</button></a><a href="https://lastpass.com/create-account.php?premium=1"><button class="class lp-button--red-outline">Try Personal</button></a></div>

LastPass Leads G2’s Spring 2025 Global Grid Reports

For the 8th consecutive quarter LastPass has been rated as the number one password manager.

A Password Manager Users Love: LastPass Leads G2’s Spring 2025 Global Grid Reports 

<h2 class="p1" style="color: #0f374e; margin-right: 0px; margin-bottom: 5.3px; margin-left: 0px;">Expanding Into New Markets: Challenges for MSPs&nbsp;</h2>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Diverse security threats&nbsp;</h3>
The threat landscape is becoming ever more treacherous, with phishing and malware attacks increasingly targeting trusted business platforms.&nbsp;
According to <a href="https://darktrace.com/resources/annual-threat-report-2024">Darktrace&rsquo;s 2024 Annual Threat Report</a>, these platforms include Zoom Docs, QuickBooks, HelloSign, Adobe, and Microsoft SharePoint.&nbsp;&nbsp;
Of the <a href="https://www.securityinfowatch.com/cybersecurity/press-release/55269241/darktrace-federal-inc-darktraces-annual-threat-report-reveals-increase-in-maas-threats-evasion-tactics">30.4 million phishing emails</a> detected by Darktrace:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">38% were spear phishing attempts targeting high value individuals.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">32% used AI generated text to create contextually relevant messages.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">55% evaded all existing security layers before Darktrace detection.&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Over 940,000 contained malicious QR codes.</li>
</ul>
The <a href="https://digitalitnews.com/darktrace-2024-threat-report-uncovers-rising-maas-threats-evasion-tactics/">sophistication and diversity of attack techniques</a> underlines the importance of proactive resilience in protecting your client&rsquo;s workspaces. &nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Regulatory complexities&nbsp;</h3>
According to <a href="https://kpmg.com/us/en/media/news/key-regulatory-challenges-for-2025.html">KPMG&rsquo;s 2025 Regulatory Challenges Report,</a> 2025 is slated to be a Year of Regulatory Shift. Emerging and evolving expectations fueled by new leadership changes are expected to significantly transform the regulatory landscape.&nbsp;&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Inadequate security protocols&nbsp;</h3>
As the Darktrace findings demonstrate, the continuing war against bad actors gives MSPs <a href="https://www.channele2e.com/analysis/msps-in-2025-where-there-is-complexity-there-is-money">broader revenue opportunities.</a>&nbsp;
With threat actors <a href="https://www.securitynewspaper.com/2025/02/19/a-malware-that-edr-cant-seeif-you-rely-on-antivirus-for-protection-read-this-before-its-too-late/">bypassing traditional EDR</a> (Endpoint Detection and Response) security controls, adopting an <a href="https://techcommunity.microsoft.com/blog/microsoft-entra-blog/top-3-priorities-for-proactive-identity-and-access-security-in-2025/4371044">identity-first security strategy that prioritizes Zero Trust</a> access is critical.&nbsp;
<h2 class="p1" style="color: #0f374e; margin: 0px 0px 5.3px;">­How LastPass Helps MSPs Break Through&nbsp;</h2>
<h3 class="p6" style="color: #0f374e; margin: 0px;">Centralized and secure password management&nbsp;</h3>
With 80% of data breaches occurring because of weak passwords, MSPs need an effective, centralized solution for identifying, mitigating, and preventing credential-based vulnerabilities for their clients. &nbsp;
An enterprise password management solution, like LastPass, meets these needs with:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Secure password generation and storage, reducing the time spent on password recovery and resets&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Least privilege access controls and <a href="https://www.lastpass.com/security/zero-knowledge-security">Zero Knowledge encryption</a>, minimizing the risk of security breaches and their involved costs&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;"><a href="https://www.lastpass.com/products/multifactor-authentication">Advanced MFA options</a>, reducing the risk of compromised credentials leading to unauthorized access&nbsp;&nbsp;&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Comprehensive logs of password-related behavior, assisting in tracking overall security posture&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;"><a href="https://www.lastpass.com/products/sso">Single Sign-On</a> and <a href="https://www.lastpass.com/features/federated-login">federated</a> access, reducing the risk of credential exposure to attackers&nbsp;</li>
</ul>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Meeting regulatory requirements&nbsp;</h3>
By deploying and managing LastPass, you can help your clients meet important regulatory requirements like <a href="https://blog.lastpass.com/posts/gdpr-compliance">GDPR</a>, CCPA, <a href="https://blog.lastpass.com/posts/hipaa-compliance">HIPAA</a>, and NIST CSF 2.0.&nbsp;&nbsp;
&nbsp;&nbsp;
With these regulations recommending MFA and the use of password managers, you are poised to serve as a trusted partner in helping businesses achieve their compliance goals.&nbsp;
&nbsp;&nbsp;
LastPass also helps your customers:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Improve their reporting posture for audit and compliance purposes&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Assess organizational password hygiene and ensure sensitive data is protected with robust authentication&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Update access control policies to meet new and emerging requirements for consumer privacy rights&nbsp;</li>
</ul>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Streamlined onboarding and offboarding&nbsp;</h3>
<a href="https://www.beyondtrust.com/blog/entry/provisioning-and-deprovisioning">Weak user provisioning and deprovisioning</a> practices pose significant risks to businesses. A key risk is the proliferation of orphan accounts or accounts that remain active after employees leave an organization. These unmonitored accounts can serve as a stealthy entry point for attackers.&nbsp;
&nbsp;&nbsp;
By combining LastPass with <a href="https://support.lastpass.com/s/document-item?language=en_US&amp;bundleId=lastpass&amp;topicId=LastPass%2Fuac_directory_integrations.html&amp;_LANG=enus">federated logins to the most popular directories</a>, you can trigger deprovisioning actions when an employee leaves your client&rsquo;s organization. This allows you to revoke access to apps and services promptly, preventing continued unauthorized access and the possible exposure of sensitive corporate data.&nbsp;&nbsp;
<h2 class="p1" style="color: #0f374e; margin: 0px 0px 5.3px;">Partnering with LastPass&nbsp;</h2>
<a href="https://www.lastpass.com//-/media/1e7051736fa54df9a6e48ff814c3f33e.pdf">HSO</a>, a leading software organization with over 2,100 clients worldwide, migrated to LastPass because of its ease-of-use and convenient integration capabilities:&nbsp;
By establishing a directory integration between LastPass Business and Microsoft Entra ID, HSO was able to automate and scale deployment across their organization.&nbsp;
&ldquo;With Azure integration, we can deprovision access to password vaults instantly if an employee leaves the business, making LastPass the perfect tool to accommodate our global workforce.&rdquo; ~ Richard van Maaswaal, HSO Systems Administrator&nbsp;
<a rel="noopener noreferrer" href="https://www.lastpass.com/partner/managed-service-provider" target="_blank">Join our MSP network</a> today and work with a vendor that&rsquo;s trusted by millions and focused on your success. For every password, we&rsquo;re your Partner.&nbsp;

How Enterprise Password Management Helps MSPs Expand Into Emerging Markets

Learn how enterprise password management (EPM) empowers you to deliver a trusted, scalable solution to clients. 

5 Things to Expect at RSA Conference 2025

Answers to your top questions about the 2025 RSA Conference (RSAC 2025).

The Future of Cybersecurity: 5 Things to Expect at RSA Conference 2025

<h2 class="p1" style="color: #0f374e; margin-right: 0px; margin-bottom: 5.3px; margin-left: 0px;">Centralized Credential Management&nbsp;</h2>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Multi-tenant admin console&nbsp;</h3>
The MSP multi-tenant admin console is built for seamless management, so you can support multiple clients with varying needs without getting bogged down in complex workflows.&nbsp;&nbsp;&nbsp;
You can:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">quickly and easily navigate between your managed companies&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">easily provision and deprovision licenses&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">conveniently access your most frequently used reports and insights in one place&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">customize business email, renewal, proposal, and outreach templates in minutes&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">easily track the password habits of users in each managed company to monitor compliance with organizational policies&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">require a master password change when reuse is detected, preventing <a href="https://www.microsoft.com/en-us/security/security-insider/intelligence-reports/microsoft-digital-defense-report-2024">99% of identity-related breaches</a> tied to compromised credentials&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">easily set up automatic provisioning and deprovisioning through <a href="https://support.lastpass.com/s/document-item?language=en_US&amp;bundleId=lastpass&amp;topicId=LastPass/uac_directory_integrations.html&amp;_LANG=enus">directory integrations</a> to guarantee security and operational efficiency</li>
</ul>
As an MSP, you can offer customized options to safeguard digital identities across organizations &ndash; and you can do it all from ONE centralized admin dashboard.&nbsp;&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Personalized password vaults with secure access&nbsp;</h3>
It&rsquo;s easy for your clients to locate their vault items in <a href="https://blog.lastpass.com/posts/msps-and-security-audits-why-password-management-is-key-to-identifying-client-risk">LastPass:</a> Items are <a href="https://support.lastpass.com/s/document-item?language=en_US&amp;bundleId=lastpass&amp;topicId=LastPass/Manage_Your_Vault.html&amp;_LANG=enus">listed by category</a>, and each item is represented by an icon. They can create, store, and manage their credentials with ease, on any device.&nbsp;&nbsp;
The sharing of credentials is secure and frictionless, eliminating password-based frustrations and allowing your clients to enjoy high employee productivity.&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Streamlined password sharing&nbsp;</h3>
Balancing security and convenience is where LastPass excels. Our modern marketplace is a dynamic, interconnected network of organizations. To achieve business continuity in such an environment, you need secure, effective collaboration across social and geographic regions.&nbsp;
LastPass facilitates this dynamic collaboration through secure credential &amp; data sharing, ensuring that your managed companies achieve their security and productivity objectives without increasing operational and infrastructure costs.&nbsp; 

<h2 class="p3" style="color: rgba(0, 0, 0, 0.85); margin: 0px 0px 10.7px;">Increased Visibility and Insights&nbsp;</h2>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Customizable policies&nbsp;</h3>
With LastPass, you can choose from 120+ policies to configure access controls, password rules, account restrictions, MFA enablement, and more.&nbsp;
We highly recommend giving super admins from both your organization and managed companies the ability to reset master passwords.&nbsp;&nbsp;
Here&rsquo;s why: This fail-safe policy provides a critical means of account recovery when users get locked out of their accounts. It also allows for quick action after a suspected account compromise.&nbsp;&nbsp;
You can also set a policy to enable passwordless logins, offering users seamless login experiences while reducing your number of password reset requests.&nbsp;
Finally, you can set policies to prohibit folder and credential sharing to external teams.&nbsp;
With LastPass, you can offer your clients increased visibility and control with policies that ensure robust security and uninterrupted access to critical systems and data.&nbsp;&nbsp;&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">Dark Web Monitoring&nbsp;</h3>
Did you know that <a href="https://www.lastpass.com/resources/learning/take-the-mystery-out-of-dark-web-monitoring">medical records and passports</a> are worth up to $1,000 and $2,000 respectively on the Dark Web?&nbsp;
<a href="https://www.lastpass.com/features/dark-web-monitoring">LastPass Dark Web Monitoring</a> empowers your organization to proactively identify leaked or stolen credentials, enabling swift action to prevent unauthorized access to these sensitive records.&nbsp;&nbsp;
As an admin, you can enable Dark Web Monitoring for each managed company. Once enabled, this allows <a href="https://support.lastpass.com/s/document-item?language=en_US&amp;bundleId=lastpass&amp;topicId=LastPass/t_lastpass_faqs_users_manage_dark_web_monitoring_alerts.html&amp;_LANG=enus">LastPass to perform security scans</a> of each monitored email address against a database of known security breaches.&nbsp;
If an email has been exposed, an alert is sent to the user identifying the compromised website, along with recommended corrective measures.&nbsp;
When you enable the Dark Web Monitoring policy, you&rsquo;ll see "Unresolved dark web monitoring alerts" on your security reports, allowing you to take necessary measures to protect your managed companies.&nbsp;&nbsp;
This proactive approach to security is supported by our battle tested <a href="https://blog.lastpass.com/posts/hoff-talks-lastpass-with-dark-reading-terry-sweeney">Secure by Design infrastructure</a>. In LastPass, you have an ally committed to helping you deliver continuous value through advanced security intelligence and dedicated <a href="https://www.lastpass.com/resources/learning/identity-theft-protection-begins-with-identity-management">identity management and identity theft protection</a>.&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">User management and directory integration&nbsp;</h3>
Did you know that you can leverage an <a href="https://www.lastpass.com/features/directory-integration">IdP (identity provider)</a> to streamline user provisioning and deprovisioning?&nbsp;
With LastPass, all it takes is a few clicks of the mouse to assign or revoke access to business-critical assets. This streamlined user management approach:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">reduces burdens on IT teams, freeing them up to perform more business-critical tasks&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">gives users quick, efficient access to work-related tools, improving team morale and productivity levels&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">automatically revokes access privileges for departing employees to prevent continued access to corporate data&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">ensures only the <a href="https://www.startupdefense.io/blog/principle-of-least-privilege-polp-essential-guide-and-best-practices">minimum level of access necessary</a> to perform job functions, complying with important security standards like HIPAA, GDPR, and PCI DSS&nbsp;</li>
</ul>
<h2 class="p1" style="color: #0f374e; margin: 0px 0px 5.3px;">Partnering with LastPass&nbsp;</h2>
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">The Partner Program&nbsp;&nbsp;</h3>
Now, we want to ask you a question.&nbsp;
What would you do to join the ranks of the highest earning MSPs?&nbsp;
Top MSP performers stand out because of their <a href="https://mysecuritymarketplace.com/reports/state-of-the-msp-industry-2025-look-ahead-trends-growth-and-strategies-for-success/">proactive adoption of new cloud technologies</a> and commitment to service delivery excellence. Specifically, 97% are offering managed security products that address the rising need for protection against identity-based threats.&nbsp;
Our lightweight, high-margin product and simplified client management &amp; billing processes level the playing field for MSPs everywhere - regardless of team size or technical expertise.&nbsp;
By adding LastPass to your portfolio, you&rsquo;re adding a secure password &amp; identity management solution that seamlessly complements your existing marketplace security offering -- and positions your organization for increased profitability and growth.&nbsp;
<h3 class="p2" style="color: #0f374e; margin: 0px 0px 5.3px;">The Partner Portal&nbsp;&nbsp;</h3>
As an MSP, our new Partner Portal will serve as your one-stop hub for training, support, marketing resources, case management, and benefits tracking.&nbsp;&nbsp;
&nbsp;&nbsp;
With our Portal, you&rsquo;ll have access to the following features:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Submit a new Partner application&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">LastPass University training &amp; certifications&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">&ldquo;My Journey&rdquo; training guide&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Submit and view cases&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Deal registration&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Asset library with cobranding banners, flyers, and eBooks&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Profile management&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Campaign-in-a-box (coming soon)&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li7" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Events calendar (coming soon)&nbsp;</li>
</ul>
To enjoy the benefits of a world-class partnership that empowers you to meet the demands of today&rsquo;s marketplace and to enjoy high-growth opportunities, <a rel="noopener noreferrer" href="https://www.lastpass.com/partner" target="_blank">sign up here</a> today.&nbsp;
&nbsp;

Centralized Control and Unmatched Insights for MSPs 

As an MSP, the LastPass Partner Program is your key to differentiation.

Redefining Password Management: Centralized Control and Unmatched Insights for MSPs

<h2 class="p1" style="color: #0f374e; margin-right: 0px; margin-bottom: 5.3px; margin-left: 0px;">A Portal to Password Management Success&nbsp;&nbsp;</h2>
Our new Partner Portal puts you in the driver&rsquo;s seat, providing easy access to powerful features that fully equip you to sell, implement, and support LastPass. This includes:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Incremental revenue opportunities and MDF (market development funds) incentives to drive your growth and success every step of the way&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">An extensive collection of battlecards, campaigns, product &amp; solution resources, case studies, and playbooks to help you promote LastPass confidently and earn potentially larger deals&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Professional certifications and training to enhance your credibility with clients&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Asset library with co-branded marketing content, banners, datasheets, and eBooks to save you time and resources&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">How-to videos, demos, tips, and technical reference guides to increase your technical expertise&nbsp;&nbsp;&nbsp;</li>
</ul>
Upon login, you&rsquo;ll immediately see &ldquo;Activity Icons&rdquo; or prompt suggestions on key activities to complete immediately. The &ldquo;Activity Icons&rdquo; you see will be tailored to your partner type and segment.&nbsp;
&nbsp;&nbsp;
If you&rsquo;ve designated a primary Partner contact, this contact will have an admin profile that allows them to manage users and grant administrative privileges.&nbsp;&nbsp;
&nbsp;&nbsp;
Ultimately, our Partner Portal is designed to enhance your product portfolio, drive profitability, and foster growth with industry-setting partner training and support. Let&rsquo;s explore how.&nbsp;
<h3 class="p2" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Drive customer adoption</h3>
Our new Partner portal makes it easier than ever to sell and support LastPass. Check out the new game-changing features:&nbsp;
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Simplified tier structure, so you get a clear path to attaining tiers and growing&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Standardized deal registration, so you can actively pursue new opportunities and get clear visibility into your sales pipeline&nbsp;</li>
</ul>
<ul class="ul1" style="color: #000000;">
 <li class="li4" style="color: rgba(0, 0, 0, 0.85); margin: 0px;">Purpose-built MSP admin experience with a more organized and user-friendly interface, so you can quickly and easily access your most frequently used reports and assets&nbsp;</li>
</ul>
And with step-by-step guidance on interpreting executive reports, you can confidently demonstrate the value of LastPass to <a href="https://blog.lastpass.com/posts/how-password-management-builds-trust-and-loyalty-with-your-customers">increase customer adoption and loyalty</a>.&nbsp; &nbsp;
<h3 class="p3" style="color: #0f374e; margin: 0px 0px 5.3px;">Achieve consistent revenue growth&nbsp;</h3>
As Gen AI-based attacks multiply, <a href="https://www.gartner.com/en/newsroom/press-releases/2024-08-28-gartner-forecasts-global-information-security-spending-to-grow-15-percent-in-2025">security software spending</a> is expected to increase by 15%.&nbsp;&nbsp;
&nbsp;&nbsp;
Our exciting new partnership with Stellar Cyber allows you to capitalize on this trend to achieve consistent revenue growth. The latter&rsquo;s <a href="https://stellarcyber.ai/platform/what-is-open-xdr/">OpenXDR, vendor-agnostic approach</a> means it can leverage the LastPass API or any security tool to <a href="https://stellarcyber.ai/wp-content/uploads/2025/01/01-25_SC_Solution-Brief_LastPass_v4.pdf">collect, correlate, and analyze critical security events</a> like failed logins, suspicious access attempts, and credential changes &ndash; across multiple environments.&nbsp;
&nbsp;&nbsp;
Essentially, Stellar Cyber&rsquo;s <a href="https://stellarcyber.ai/platform/platform-threat-intelligence/">AI-driven threat intelligence platform</a> combined with LastPass log data offers full credential visibility so you can respond faster and more effectively to threats against your clients.&nbsp;
&nbsp;&nbsp;
In a crowded security market, there&rsquo;s no better way to differentiate than to partner with a name millions of customers rely on and recommend.&nbsp;
<h2 class="p1" style="color: #0f374e; margin: 0px 0px 5.3px;">Partner With LastPass, Today&nbsp;</h2>
<h3 class="p3" style="color: #0f374e; margin: 0px 0px 5.3px;">Get started, simply&nbsp;</h3>
Getting started is easy. Fill out this <a href="https://partner.lastpass.com/partner/registration">one-page form</a> with your preferred Partner type, target market, contact details, and industry. Be sure to specify whether your organization currently represents other password management solutions or security tech vendors.&nbsp;
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After submitting the form, you&rsquo;ll receive email confirmation of your pending application. When your application is approved, you&rsquo;ll receive another email with login credentials for the Partner Portal.&nbsp;
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Once logged in to the Portal, you&rsquo;ll fill in a simplified form and be taken to your main dashboard. And that&rsquo;s it! The Portal registration process is easy and streamlined, so you won&rsquo;t be bogged down by complex workflows.&nbsp;
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<h3 class="p3" style="color: #0f374e; margin: 0px 0px 5.3px;">Level up your skills&nbsp;</h3>
With our new Partner portal, you&rsquo;ll enjoy a seamless login experience to access training courses through LastPass University.&nbsp;&nbsp;
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On your dashboard, you&rsquo;ll see the &ldquo;Take Training&rdquo; activity icon, which will lead you to relevant content and training specific to your partner segment.&nbsp;&nbsp;
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Additionally, you&rsquo;ll have access to the &ldquo;My Journey&rdquo; training content which will focus on the Partner journey and guidelines. This content will serve as a how-to guide for new Partners and will be assigned based on partner type.&nbsp;
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<h3 class="p3" style="color: #0f374e; margin: 0px 0px 5.3px;">Get support whenever, wherever&nbsp;</h3>
With direct phone lines, a global support team, community support pages, chatbots, case support, Regional Partner Managers, and Partner Success Managers, we make it easy for Partners like you to get the support you need.&nbsp;
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Our robust support structure empowers you to deliver trusted, scalable solutions that meet the demands of modern business environments.&nbsp;&nbsp;&nbsp;
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And with <a href="https://www.scworld.com/feature/identity-security-in-2025-defending-against-ai-driven-cyber-threats-and-machine-identity-exploits">identity security poised to be the cornerstone</a> of cybersecurity in 2025 and beyond, you can&rsquo;t afford to remain neutral.&nbsp;
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The stakes are high, but you won&rsquo;t face the fight alone: For every password, we&rsquo;re your Partner. To explore new revenue streams and enjoy more growth, fill out the form on our <a rel="noopener noreferrer" href="https://www.lastpass.com/partner" target="_blank">Partner Program page</a> today.&nbsp;

How Our New Partner Portal Empowers the Channel to Sell Password Management 

Our new Partner Portal puts you in the driver’s seat, providing easy access to powerful features that fully equip you to sell, implement, and support LastPass.

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