May 7, 2014

Hackable to Uncrackable: World Password Day 2014

Here at LastPass, we believe strongly in spreading the word about better password management and helping our community protect themselves against online security threats. That's why we're supporting World Password Day 2014 and encouraging everyone to use this as an opportunity to update passwords and get started with a password management system like LastPass.

In January 2013, Deloitte analysts estimated that 90% of all passwords are simple enough to be hacked in seconds. Since then, Heartbleed  headlines prompted Internet users to change their passwords, yet only 38% of users did. We want to help change that. Observed every May 7th, World Password Day asks people to do one simple thing, made even simpler by using a password manager like LastPass: change your password.

Since 2013, more than 170 organizations including LastPass, Intel, Microsoft, and the National Cyber Security Alliance have participated in World Password Day. Last year, over 32,000 people pledged to upgrade their passwords to stronger ones.

This year, World Password Day has launched a new website at, a video game that pits the player against real leaked passwords, and simple tips and tricks for strengthening your passwords. Take the pledge to upgrade your password, get started with a password manager if you aren't already using one, and go from hackable to uncrackable today.

Some Password Facts

  • The most common password is "123456." The second most common is "password."
  • 1 in 5 Internet users have had an email or social networking account compromised or taken over without permission.
  • Data breaches exposed some 552 million identities from popular websites in 2013, a 62% increase from 2012 - and the trend doesn't seem to be slowing.
  • The Heartbleed security flaw could have exposed sensitive data from up to 66% of active websites.

What Can You Do Today?

What are you doing to support World Password Day? Tell us in the comments below.


  1. I didn't know it was World Password Day! Let's Celebrate LastPass!!

  2. Should add "Don't use Google Chrome to store passwords" to the list

    1. Why is using Google Chrome bad? Is Firefox and IE bad as well? Just wondering.

    2. If you set the "master password" feature on your Chrome password manager, it's better. However LastPass has a lot more security features built into it, to help you better protect your data - and there's currently no password generator in Chrome.

  3. Well done guys, it was great to chat with you yesterday during the Twitter chat and also to be spreading the word about Password Day together. Keep up the great work.